Wednesday, February 23, 2011

Marketing that means something!

Many, many months ago I emailed the good people at Dilmah with a query about one of their products.  I never subscribed to any emails or newsletters.

What's great is this -

  • Dilmah added me to a mailing list but haven't abused that fact.
  • This email came through last night.  It is honest and sincere.

Now THAT'S what I call marketing!


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